Contact Us
Menu
 
 

How OTAs & Channel Management providers can help holiday home owners maximise profits

 

Home | Home Owners Blog | How OTAs & Channel Management providers can help holiday home owners maximise profits

If you’re a holiday home owner, you’re likely looking for ways to maximise profits during the peak holiday season. One way to do this is by working with an online travel agency (OTA) or a channel management provider, such as Airbnb, Vrbo, Tripadvisor or Booking.com. OTAs can help you to sell more bookings for your holiday home, while channel management providers can help you to manage your bookings more effectively. The online relationship is both similar and interconnected.

1. Introducing OTAs and Channel Management providers

OTAs are companies that act as a middleman between holiday home owners and travellers. They usually have a large database of properties from around the world, and travellers can search through this database to find the perfect holiday home. OTAs usually take a commission on bookings, so it’s important to ensure that you’re getting the best deal possible. Channel Management providers are companies that help holiday home owners manage their online presence. They can help you set up a website, create listings on different booking websites, and manage your bookings. This can be a great way to save time and hassle, and can help you to maximise your profits from your holiday home.

2. Explaining how OTAs and Channel Management providers work

When you are looking for a self catering property, one of the first places you might look is on an online travel agency (OTA) website like Expedia or Orbitz. OTAs list a large number of self catering holiday accommodation and hotels, and they often have special deals that you can’t find anywhere else.
But how do OTAs and channel managers work?


Most OTAs get their self catering holiday accommodation and hotel listings from a channel management provider. A channel management provider is a company that helps hotels manage their online presence such as booking.com or Airbnb. They work with OTAs and other travel websites to make sure that self catering holiday accommodation are listed where they should be, and that the content information about the holiday properties is correct.

3. How holiday home owners can benefit from using OTAs & Channel Management
providers

Holiday home owners can benefit from using online travel agencies (OTAs) and channel management providers to help them manage their bookings and increase their revenue. OTAs can help holiday home owners to reach a wider audience, and channel management providers can help them to manage their bookings and get the most out of their relationships with OTAs. Most use what is known as dynamic pricing, or, nightly rate pricing which is controlled through a rental tariff algorithm, using data from a broad range of accommodation providers, at different times of each month with a downside that rental rates can fluctuate wildly according to market conditions. Often travellers become confused with the sudden changes in pricing of a property which can lead to a lack of confidence and sometimes trust in what is being displayed by the advertiser.


Speak to Dr David at Self Cater Cornwall Holiday Lettings to discuss the pros and cons of dynamic pricing and the comparison with local market condition rental pricing.

This website uses cookies
This site uses cookies to enhance your browsing experience. We use necessary cookies to make sure that our website works. We’d also like to set analytics cookies that help us make improvements by measuring how you use the site. By clicking “Allow All”, you agree to the storing of cookies on your device to enhance site navigation, analyse site usage, and assist in our marketing efforts.
These cookies are required for basic functionalities such as accessing secure areas of the website, remembering previous actions and facilitating the proper display of the website. Necessary cookies are often exempt from requiring user consent as they do not collect personal data and are crucial for the website to perform its core functions.
A “preferences” cookie is used to remember user preferences and settings on a website. These cookies enhance the user experience by allowing the website to remember choices such as language preferences, font size, layout customization, and other similar settings. Preference cookies are not strictly necessary for the basic functioning of the website but contribute to a more personalised and convenient browsing experience for users.
A “statistics” cookie typically refers to cookies that are used to collect anonymous data about how visitors interact with a website. These cookies help website owners understand how users navigate their site, which pages are most frequently visited, how long users spend on each page, and similar metrics. The data collected by statistics cookies is aggregated and anonymized, meaning it does not contain personally identifiable information (PII).
Marketing cookies are used to track user behaviour across websites, allowing advertisers to deliver targeted advertisements based on the user’s interests and preferences. These cookies collect data such as browsing history and interactions with ads to create user profiles. While essential for effective online advertising, obtaining user consent is crucial to comply with privacy regulations.